The Nintendo Switch Parental Controls video portrays Bowser as a single dad and it’s the cutest and creepiest thing I’ve seen all year

Oddly enough, Nintendo Switch’s supplemental video on the console’s new Parental Control features did what the entire Switch reveal failed to do: It reminded me of Nintendo’s charming quirkiness. The 2 and a half minute video features single dad Bowser monitoring Bowser Jr’s game consumption via a new smartphone app. The app allows you to set time restrictions on gaming based on the day of the week, restrict in-console social media usage, and even suspend the console remotely. All these features play out with well-animated and funny “skits” of the villainous family using the Switch.

At one point, in a rather creepy twist, the narrator shares that you can use your child’s gaming history to learn their favorite games for a conversation starter at the dinner table, reminiscent of how I used to stalk my crushes on MySpace in middle school before writing them unwanted love notes. However, all is redeemed when Bowser is seen protecting his baby boy from a horde of Boos. All and all, the video is cute as all heck and it’s hilarious seeing Bowser use a Joy-con controller with his big meaty claws. I’d say it’s worth a watch even if you don’t have any youngins of your own. Check it out below!