Twitch now allows users to upload gameplay videos of any length to the site, allowing specialized content to be held on the site indefinitely. By enabling this feature, Twitch is now poised to compete head-to-head with YouTube, which offered both live and pre-recorded video streaming. This opens up the possibility of Let’s Plays, game reviews, and edited highlight reels being available for viewing alongside live game streams. Subsequently, Twitch now has the chance to become the leader in visual video game content.
This news follows some other recent developments for the service, including Amazon Prime integration. Not only are gamers now able to upload videos to the service, but they also can link their accounts with an Amazon Prime account in order to access Twitch Prime. This feature gives members access to unique functionality across the site, including exclusive skins and characters for their favorite games. Viewers can also benefit from this integration by receiving a free subscription to a channel of their choice.
I see these new developments with Twitch as being extremely consequential to the future of video games. If these new features manage to pull gamers away from YouTube, we could see a massive shift occur. Twitch could become the de-facto source for not only game streams and video uploads, but also game communities and downloadable content. If the latest Twitch developments are any indication, these additions are likely. I wouldn’t be surprised to see them implemented in the near future.